What is behind the chocolate shake preferred by the Spanish

Nutritional richness without sacrificing taste and low caloric intake

The 90% of the Puleva chocolate shake is milk, which translates into a high nutritional value thanks to its content in essential macronutrients and micronutrients that should always be considered when evaluating the composition of a product, such as calcium, phosphorus, vitamin D or proteins of high nutritional quality. And all this without giving up the pleasant flavor that cocoa provides, as confirmed by the sensorial studies to which the Puleva chocolate shake is frequently subjected, the most chosen by consumers, according to a study by Nielsen in July 2021.

A ration of 200 ml, its most consumed container, provides the 24% of RDA for Calcium ; the 60% of vitamin D and the 13% protein of high nutritional quality. That is why it can be a useful help for the child to reach the recommended servings of dairy and complete the diet. In addition, the Puleva shake also includes other ingredients that contribute to its sensory characteristics, so highly valued by the consumer, such as its creamy texture or its flavor, are maintained throughout the life of the product.

Regarding caloric intake, a shake container of 200 ml contains 124 calories, which is the 6% of the recommended amount in a day for children 7 to 12 years.

More than half of the sugar is naturally present

When talking about sugars, it is necessary to differentiate between two types. On the one hand, those known as naturally present sugars, that are found naturally in food and are not related to overweight or obesity. These are, for example, lactose in milk or fructose in fruit. Very different are free sugars, which include both those added to products in order to provide sweetness and those naturally present in honey, syrups and fruit juices. These types of sugars are related to being overweight and obese, as well as tooth decay. For this reason, the World Health Organization (WHO) advises that the intake of this type of sugar be less than 10% of total daily caloric intake, that is, 50 g of sugar, and emphasizes that the contribution does not exceed the 5% (25 g) for the additional health benefits it would bring. They are proportions calculated for an adult with an intake of 2. to 2. 200 daily calories.

However, all these differences when it comes to sugars are not entirely clear on the labels. In fact, when we read the labeling of those dairy products that contain added sugar, the current European regulations on nutritional information for consumers (Regulation 1169 / 2011) does not contemplate differentiating how much of the declared sugar is lactose –Naturally present in milk– and how much sugar is added, which contributes to further confusion.

Regarding the Puleva chocolate shake, each container of 200 ml contains 19 grams of total sugars. Of these, 9.4 grams correspond to added sugars, which means the 19% of the total free sugar that the WHO establishes as a maximum in one day, and a 40% less added sugar than others smoothies. The remaining 9.6 grams are naturally present lactose. Commonly known as “milk sugar”, it is the most abundant carbohydrate in breast milk and, as it has one of the lowest glycemic indices, it produces a slow rise in blood glucose. In addition, it has multiple health benefits, since it promotes the absorption of calcium and plays a relevant role in brain development thanks to galactose, one of its components, and can act as a prebiotic, favoring the proper balance of our intestinal microbiota. For all these reasons, and as it is not considered a free or added sugar, lactose is excluded from the limitations of sugar consumption by the WHO and other health authorities.

Shakes are not the problem

According to the ANIBES study (2015), carried out by the Spanish Nutrition Foundation (FEN), shakes and other dairy drinks represent a contribution of 5, 99% of total added sugar in the diet of the Spanish population (9 – 75 years), while the 94,01 The remaining% comes from food groups such as soft drinks with sugar, sugar, pastries and pastries, chocolate, jams, juices and nectars and breakfast cereals, cereal bars and yogurts and desserts.

Thus, and although said data may suffer certain variations ions depending on age and sex, the sugar content of shakes in the diet is relatively limited, something that other studies show. Data from the Consumer Panel of the consulting firm Kantar, from a study with 4. 000 representative households of the Spanish population, figure in less than two servings per week the average consumption of smoothies in those of the households in which it is present (the 14, 7% for the age group from five to nine years).

On the other hand, the Aladino study of 2019, promoted by the Spanish Agency for Food Safety and Nutrition (AESAN), reveals that the 40, 6% of Spanish children between six and nine years old is overweight, and points to two factors: the quality of their diet, affected by frequent consumption of products with a low nutritional profile, such as cookies, cakes, pastries, nectar It is or sweets, and leisure, increasingly sedentary due to the impact of the screens.

The shakes, therefore, they can be part of a healthy eating pattern and options to cover recommended dairy servings.

Zero Shake, an option without added sugar

Puleva continues to work on its historic commitment to the nutritional improvement of its products. For this purpose, it launched the variety of ZERO chocolate shakes on the market in 2020. Presented in their usual format of 200 ml, they are made with a 0% added sugars and contain a 90% milk. Along the same lines, Puleva leads the reduction of added sugar in the dairy sector, improving by more than 25% the commitment acquired with the Spanish health authorities, set at 6, 39 grams for each 100 ml.

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